The short answer is… you can’t.

The only work-around at this point is to delete the page and start over. I’m actually surprised that Facebook allows the deletion of pages – this causes 404 errors (page not found) which is a big no-no for SEO. But then again I don’t think with over 400 million users, Facebook is worried about SEO.

Technically there are many reasons why Facebook isn’t making this a gigantic priority:

- They would be creating a massive amount of work for themselves (especially driven by folks who are trying to take the social out of social networking) Then what happens if someone else wants the name?
- They would have huge numbers of 301 redirects
- Like most things that are given away, people will try to “pimp” or take advantage/exploit
- Giving users access to rename elements is dangerous at best – especially those that will write code to start renaming elements for others

In my humble opinon, users should start thinking ahead and name their pages correctly the first time. And for those of you who are complaining to FB, just remember how much your paying for this service. (just a thought)

Cheers!